Recent Insights

Amazon Reviews Milestone: Reviewer Ranking Under 50k

Amazon Reviews Milestone: Reviewer Ranking Under 50k

Reviewer Ranking: #36,658 I started doing Amazon Reviews in November of 2016. My ranking at the time was past the 7 million mark (Amazon has a lot of customers). I started tracking my reviewer ranking in March, when I reached a rank of #190,607 and […]

Instagram: I Guess I’m an Influencer Now

Instagram: I Guess I’m an Influencer Now

5,774 Followers First of all: The fact that over five thousand people care about pictures of me and my computer completely baffles me Second of all: Today I was approached by a company who wants to pay me to make posts about their company Third of all: I’ve […]

Amazon Reviews: Let’s Talk Algorithms

Amazon Reviews: Let’s Talk Algorithms

Amazon Ranking #51,485

After doing this for a little over six months, I’ve pieced together some bits about the Amazon ranking algorithm.

There’s no way they update the ranking every single day

There have been periods where I’ve gone up to 32 days without my ranking changing despite writing additional reviews and getting additional “upvotes” – this means either they rank it every few days and there are some major gaps between reviewers, or that they just don’t consistently update the rankings.

When the rankings do change for the better, they don’t just jump by one or two spots

You might go from 7 million to 300,000 to 125,000 without ever seeing the numbers in between. My guess is that a lot of people are reviewers by “accident” (because they’re just reviewing stuff they buy) and not because they’re intentionally trying to rise up in the ranks. As the helpfulness of their reviews naturally ages out it makes room for new, enthusiastic, reviewers to take their places.

Yes, you can lose your ranking, but it’ll probably be a (relatively) minor slip

At one point I went from 52,000 to 54,000 over the course of a couple of weeks. During that time I had written a single review and had been upvoted six more times, but obviously some people were lapping me.  At a certain point in the “Top 10,000 list” you’ll notice people are writing multiple reviews almost every day. This is where quantity of reviews starts to matter more than the quality of reviews. About a month later (and 10 reviews later) I reclaimed my spot at #51,485.

How recent the review was written really does matter

It doesn’t matter if you have written one review and it has 400 up votes on it, if you wrote it 6 months ago then it’s not going to help you that much. You have to review items on a regular basis to maintain an upward trend in the rankings.

Around the 50k – 60k mark competition starts to get a lot fiercer for reviewers

It took me about 20 days to go from 85k to 70k and another 32 days before I made it to the 50k mark. I’ve already been hovering around 50k for 21 days and I don’t expect that to change any time soon. At this point, my graphs tracking my progress look like they’ve hit a wall.

Can I break the 50k mark? Can I get in to the “Top 10,000 Amazon Reviewers”? Can I get people to send me something besides dresses and crop tops from China? Only time will tell.

Instagram: Symptoms that Your Instagram Account is Trapping You

Instagram: Symptoms that Your Instagram Account is Trapping You

5,501 Followers The simple desire to be liked is a social tool that bridged over to social media as quickly as the “like” button was added to posts and has exploded into something that can completely take over someone’s life. I’ve heard girls in line […]

Amazon Reviews: The Ethical Implications of Working in a Grey Area

Amazon Reviews: The Ethical Implications of Working in a Grey Area

Amazon ranking: #51,485 I’ve talked previously about Amazon’s policies about reviewers and how it’s changed in the past year. As an ardent rule follower, the idea of being on the wrong side of the government really irks me (it’s weighed about equally with my curiosity […]

Instagram: Will People Love You If You Give Them Free Stuff?

Instagram: Will People Love You If You Give Them Free Stuff?

I had a brand reach out to me about a month ago that does tutorials for development. They asked if I’d recommend them to my followers, I said I couldn’t unless I actually knew what they did (trying to be ethical and authentic here) and they hooked me up with a temporarily unlocked account so I could check out their tutorials.

Then without any prompting on my part, they contacted me again and asked if I’d be interested in offering my followers free tutorials. “Heck yes” I said (not really, I said something more reserved). They gave me a graphic to use “if I wanted” but I opted to use my own because if my experiments have taught me anything, graphics don’t do well when people are used to pictures of your face. (more…)

Amazon Reviews: Encouraging Contact from the Other Side

Amazon Reviews: Encouraging Contact from the Other Side

Amazon Ranking: #54,434 The beautiful part of my Amazon Review project is that as a reviewer, I have no way of contacting companies and saying “Hey, notice me” (unless I literally buy a product and say that in the review). This means that getting noticed […]

So you want to learn how to code?

So you think you want to learn to program but don’t know what to do next? Here are some easy ways to start.

Instagram: How a Hiatus Affects Your Stats

Instagram: How a Hiatus Affects Your Stats

It’s been about 9 months since I started my Instagram experiment, and if there is one thing I’ve learned it’s this: purposefully maintaining an Instagram account is really hard. From having the time to constantly produce unique content to keeping up with interactions, it’s an exhausting experience. So when I found myself moving into a new apartment and working at a summer camp for a week in the same month, I figured this would be the perfect time to try something new: leaving my Instagram accounts alone.

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Instagram: Why your Direct Message isn’t getting a reply (and how to change that)

Instagram: Why your Direct Message isn’t getting a reply (and how to change that)

Social media makes it easy to weave illusions: of wealth, of happiness, of personal relationships. When you choose to follow someone and see what they share, it’s easy to feel like you “know” them. We do this with celebrities all the time with magazines and articles […]